VOYA Blog

Inspiring insights on design, business, and the latest trends in digital product creation. Dive into guides, industry analyses, and creative solutions crafted to spark your ideas.

Inclusive Design for Digital Health Applications: Accessibility for Everyone 
22 February 2025

Inclusive Design for Digital Health Applications: Accessibility for Everyone 

Inclusive design approaches consider users’ physical and cognitive differences, as well as their access to technology, ensuring that digital products serve a broad and diverse audience effectivel...

Product DesignArticle
Color Psychology in UI Design: How Does It Influence User Decisions? 
23 February 2025

Color Psychology in UI Design: How Does It Influence User Decisions? 

UI (user interface) design is based on creating simple, consistent and easily understandable interfaces. Two key elements of user interfaces stand out: typography and color palette. Just as choos...

Product DesignArticle
What Are the Differences Between UX and UI?
24 February 2025

What Are the Differences Between UX and UI?

When users interact with a website or application, they expect a well-organized interface that provides a fast and seamless experience. A successful digital product should not only attract attent...

Product DesignArticle
UX Tests: How to Conduct Fast and Effective A/B Tests?
25 February 2025

UX Tests: How to Conduct Fast and Effective A/B Tests?

The core idea of UX (user experience) is to understand the desires and needs of users and make improvements that cater to these needs. To understand users' emotions and thoughts, techniques known...

Product DesignArticle
8 UX Tips to Improve User Experience in Fintech Applications
26 February 2025

8 UX Tips to Improve User Experience in Fintech Applications

In 2023, the fintech sector accounted for 2% of financial services and it is projected to reach 7% by 2030. As fintech applications continue to expand from digital payment systems and banking app...

Product DesignArticleFintech
How to Increase User Retention with Design-Driven Strategies
07 May 2025

How to Increase User Retention with Design-Driven Strategies

Discover how to increase user retention in mobile apps through design-driven strategies. Enhance onboarding, personalize experiences, and improve visual hierarchy.

Product DesignArticle
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