VOYA Blog
Inspiring insights on design, business, and the latest trends in digital product creation. Dive into guides, industry analyses, and creative solutions crafted to spark your ideas.
17 October 2025
What Is a UX Designer? The Architect of User Experience
Over the past few years, “UX Designer” has become one of the most in-demand roles in the digital world. You’ll find it in LinkedIn job listings, startup founding teams, and digital transformation...
15 October 2025
Coffee Apps: Coffy and the Next Generation of Digital Coffee Experiences
Coffee has always been more than just a drink. For centuries, it has been a ritual, a social connector, and an inseparable part of daily life. But in the last decade, technology has reshaped this...
25 September 2025
UX Strategy in Fintech Applications: The Power of User-Centered Design
As of 2025, financial technology has moved far beyond digitizing banking processes. Today, fintech applications touch millions of lives, from payments and investments to digital wallets and perso...
17 September 2025
What is a UX Strategy? Why Is It a Critical Element for Every Digital Product?
In today’s digital world, competition has moved far beyond just looking good. An attractive interface cannot compensate for a complex or confusing user journey. Users now demand experiences that ...
04 September 2025
Master of One, Not Jack of All: Why VOYA Focuses Solely on Product Design
In today’s digital design world, everyone seems to offer everything. UI/UX, branding, social media visuals, motion graphics, websites, development—you name it.
31 July 2025
Strategic UX: Gaining Competitive Advantage in Financial Products Through User Experience
In today’s digital finance ecosystem, user experience is no longer just about how interfaces look. It is a strategic function tied directly to product success, customer retention, and growth velo...
31 July 2025
The Hidden Cost of Bad Design: How UX Design Can Ease the Burden on Support Teams
The more forced features a digital product contains, the more inevitable it becomes that users will frequently reach out for support. At the heart of this issue lies complexity—products that are ...
23 July 2025
The Importance of UI Kits in Design and Their Contribution to Design System Consistency
How UI kits enhance efficiency and consistency in digital product design and their integration into design systems.
09 Jun 2025
Insights from Money20/20 Europe 2025 – UX and Fintech Trends by VOYA Digital
In the vibrant streets of Amsterdam, at the beginning of June, thousands of people shaping the future of financial technologies came together. Money20/20 Europe is not just a trade show; it’s a s...
01 Jun 2025
VOYA Took the Digital Experience to the Field at Agora Fintech 2025
This blog post shares our experience at Agora Fintech 2025 — what we showcased, who we met, what insights we gathered, and how this experience is shaping our future in the world of UX design for ...
07 May 2025
How to Increase User Retention with Design-Driven Strategies
Discover how to increase user retention in mobile apps through design-driven strategies. Enhance onboarding, personalize experiences, and improve visual hierarchy.
10 February 2025
What Are the Differences Between UX and UI?
When users interact with a website or application, they expect a well-organized interface that provides a fast and seamless experience. A successful digital product should not only attract attent...
8 February 2025
UX Tests: How to Conduct Fast and Effective A/B Tests?
The core idea of UX (user experience) is to understand the desires and needs of users and make improvements that cater to these needs. To understand users' emotions and thoughts, techniques known...
6 February 2025
8 UX Tips to Improve User Experience in Fintech Applications
In 2023, the fintech sector accounted for 2% of financial services and it is projected to reach 7% by 2030. As fintech applications continue to expand from digital payment systems and banking app...
4 February 2025
Inclusive Design for Digital Health Applications: Accessibility for Everyone
Inclusive design approaches consider users’ physical and cognitive differences, as well as their access to technology, ensuring that digital products serve a broad and diverse audience effectivel...
2 February 2025
Color Psychology in UI Design: How Does It Influence User Decisions?
UI (user interface) design is based on creating simple, consistent and easily understandable interfaces. Two key elements of user interfaces stand out: typography and color palette. Just as choos...
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